Core ideas : Values: Compassion, humanity tolerance.
“one world, one family”
“Spreading Humanity”
“Compassion in crisis”
“total tolerance”
“side by side”
“Cultivating Culture”
What we do” Raise awareness about the Syrian migrant crisis to eradicate any xenophobic thoughts in the UK.
Vision for Future:
Inform and educate the population on the refugee situation using a human rights approach. improve the life of Syrians integrating into the uk.
Ways to raise awareness:
events: sporting events (football matches) , creative events (film fashion, Exhibition), music events (club night, gig) , pop up stalls, Fashion( clothing brand, endorsing),
Symbols( Ribbion, band, Pin badge)
Themed products
Advertising
Brand Ambassadors
National Day/ Month
Schools
Next :- Naming process and creating an identity
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