"Cadbury is a British multinational confectionery subsidiary company wholly owned by American company Mondelēz International since 2012. It is the second largest confectionery brand in the world after Wrigley's. Cadbury is headquartered in Uxbridge, Greater London and operates in more than fifty countries worldwide. It is famous for its Dairy Milk chocolate"
1980's Advert: Cadburys flake; selling point crumbliest chocolate, heavily sexualised, even soft porn very provocative considering the advert was aired in 1985. Using Sex to sell.
2007: Gorilla advert : all about the pause and the build up of having the chocolate. Getting lost in the moment, positively conveyed , Hence in the 'Glass half full'
Dancing Clothes:
Second hand shop, the collaboration of two concepts that shouldn't be associated with one another. Idea of joy and having fun anywhere.
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